Hedin Automotive appointed retailer for Hyundai in Sweden

The agreement means that Hyundai becomes part of Hedin Automotive’s offering in Sweden and builds on the existing collaboration between Hedin Mobility Group and Hyundai Motor Company, which already includes retail operations in Germany and Slovakia.

Hedin Automotive will initially offer sales and aftermarket services for Hyundai at three locations in Stockholm and Gothenburg. Sales are scheduled to commence in the beginning of May.

“This partnership with Hyundai is in line with our strategy to continue developing our portfolio by focusing on brands with strong global credentials and a competitive product offering. Hyundai is an established player with clear potential in the Swedish market, and together we see good opportunities to strengthen its position,” says Rickard Magnusson, COO Hedin Automotive Sweden.

Hyundai Motor Company is one of the world’s largest vehicle manufacturers, and the Hyundai brand holds an established position in Europe, where it continues to develop its offering, including through its dedicated BEV line-up IONIQ. In Sweden, the model range includes fully electric vehicles as well as hybrids, plug-in hybrids and petrol cars.

Sweden is a prioritised and strategically important market for Hyundai Motor Sweden, which is currently focused on strengthening both brand presence and its retail network.

“We are committed to strengthening Hyundai’s position in Sweden. A key part of this work is to develop a strong and stable dealer network. Partnering with Hedin Automotive, with its experience and strong market position, is an important step in that direction,” says Osvaldo Valentini, CEO Hyundai Motor Sweden.

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Press contacts

For Hedin Automotive
Magnus Matsson
Global Communications Director, Hedin Mobility Group
+46 31 790 00 82
press@hedinmobilitygroup.com

For Hyundai Motor Sweden
Gustaf Sjöholm
PR Manager
+46 76 250 29 22
gustaf.sjoholm@hyundai.se