Our pan-European automotive retail business spans 12 countries, comprising a dealer network with some 270 own dealerships and more than 550 sales points – representing over 40 brands.
We provide private and corporate customers with a comprehensive range of services with the sale of new and used vehicles, financing and insurance solutions, as well as a full range of aftermarket services. Sales include both passenger and commercial vehicles and in several of our markets we also sell heavy-duty trucks.
Our retail brands
In our home market Sweden, we have a nation-wide presence and a leading market position through our dealer groups Hedin Bil, Bavaria Bil, Hedin Performance Cars and Carstore.
Hedin Bil offers customers passenger cars, commercial vehicles and heavy-duty trucks from some 25 brands at more than 100 full-service dealerships. It is the country’s largest Ford dealer and is also exclusive retailer of the INEOS Grenadier and Hongqi in Sweden.
Through Bavaria, we sell and service BMW and MINI at eleven dealerships. In addition to that we are Sweden's largest Porsche retailer through Hedin Performance Cars, which operates five Porsche Centers.
On top of that, we offer high-quality pre-owned vehicles via our dedicated used vehicle business under the Carstore trademark, which has a presence of five dealerships and growing.
Brands
In Norway, we retail new and used passenger cars from BMW, MINI, MG, and INEOS Grenadier under the trademark Bavaria. In addition, Bavaria in Stavanger is retailer of BMW Motorrad – making it the only dealership in Scandinavia to offer both BMW passenger cars and motorcycles.
We are also a significant representative of Porsche in Norway, where Hedin Performance Cars operates four Porsche Centers, of which is the Porsche Classic Center Son, a dealership certified in classic Porsche sales and aftermarket services – one of only four Porsche Classic Centers worldwide.
Our dedicated used vehicle retailer Carstore is also operating in Norway, with a current presence of three dealerships.
Brands
Since 2022 we are operating one of Finland’s largest automotive retail businesses under the Hedin Automotive and Bavaria trademarks (formerly Laakkonen). Representing nine automotive brands, including Škoda, Ford, BMW, and MINI, we hold a leading market position on the Finish market.
In April 2023, Hedin Automotive’s intended acquisition of Delta Group was announced, which will see the company grow with an additional 13 dealerships in 12 cities to a truly nationwide retail presence – while adding six new brands to its portfolio: Alfa Romeo, Fiat, Jeep, Maxus, Mitsubishi, as well as Kia – one of the most popular car brands in Finland. Subject to regulatory approval, the acquisition is expected to be completed in the second half of 2023.
Brands
Hedin Automotive has been active in Belgium since 2017, when we acquired our first Mercedes-Benz dealerships in the Gent/Antwerp area.
Today, we have expanded and currently operate 25 dealerships all over Flanders, representing five major automotive brands in total, including a market-leading Mercedes-Benz business and as the exclusive retailer of the INEOS Grenadier in Belgium.
Brands
In 2022 our presence in the Benelux expanded to include the Netherlands as we acquired Stern, one of the largest dealer groups in the country.
Now operating under the Hedin Automotive name, we represent 26 brands with a comprehensive offer to both private and corporate customers. This includes everything from private and business leasing and sales of new and used vehicles to financing and insurance solutions, aftermarket services and spare parts.
In addition to our 50+ full-service dealerships, we also operate a number of standalone body and paint workshops around the Netherlands.
Brands
Hedin Automotive Luxembourg, a subsidiary to Hedin Mobility Group, has aquired the Mazda activities of car retailer Garage Pirsch in Luxembourg, Luxembourg. All Mazda acitvities in terms of sales of new and used cars, as well as aftermarket services are comprised in the transaction.
Thorugh this acquisition, Hedin Mobbility Group enters the Luxembourg market for the first time, and expands the number of countries with local operations to 14, completing the Group's Benelux presence with market-leading retail operations in the region through the Hedin Automotive trademark in Belgium, Netherlands, and Luxemburg. The acquisition also means that Hedin Mobility Group grows with Mazda, which the Group currently is representing in Finland, with sales rights to the brand in the country Luxembourg. Further, Hedin Automotive in Luxembourg will become the third INEOS Grenadier showroom in the Benelux and thus the very first in Luxembourg.
BRANDS
In Switzerland, we hold a strong market presence through Hedin Automotive, with operations in the greater Zurich area and the country's eastern parts.
As the second largest BMW and MINI retailer in the country, we offer a comprehensive range of new and used passenger cars, as well as BMW Motorrad motorcycles. We are also the exclusive retailer of INEOS Grenadier, Dodge, and RAM.
Brands
In late 2022, we expanded to East Central Europe for the first time through the acquisition of Motor-Car Group. Motor-Car has an end-to-end offer in passenger cars, trucks, and buses through an extensive dealer network with 19 dealerships in Slovakia, Hungary, and the Czech Republic.
In addition to its leading retail position, Motor-Car also operates an extensive aftermarket business in major cities in the region.
In Slovakia, Motor-Car is a market-leading retailer of Mercedes-Benz and KIA.
Brands
In late 2022, we expanded to East Central Europe for the first time through the acquisition of Motor-Car Group. Motor-Car has an end-to-end offer in passenger cars, trucks, and buses through an extensive dealer network with 19 dealerships in Slovakia, Hungary, and the Czech Republic.
In addition to its leading retail position, Motor-Car also operates an extensive aftermarket business in major cities in the region.
In Hungary, Motor-Car is a significant automotive retailer, representing four brands of which one is Volvo.
brands
In late 2022, we expanded to East Central Europe for the first time through the acquisition of Motor-Car Group. Motor-Car has an end-to-end offer in passenger cars, trucks, and buses through an extensive dealer network with 19 dealerships in Slovakia, Hungary, and the Czech Republic.
In addition to its leading retail position, Motor-Car also operates an extensive aftermarket business in major cities in the region.
In the Czech Republic, Motor-Car represents three brands including Mitsubishi Fuso trucks.
Brands
On April 1, 2023, our first own retail operations in the UK started as four Mercedes-Benz dealerships opened under the Hedin Automotive flag in South London. A total of 360 new colleagues are new to our group, and we are excited to have expanded to the second largest automotive market in Europe.
Brands