Our pan-European automotive retail business spans 12 countries, comprising a dealer network with more than 330 own dealerships and over 800 sales points – representing over 40 brands.
We provide private and corporate customers with a comprehensive range of services with the sale of new and used vehicles, financing and insurance solutions, as well as a full range of aftermarket services. Sales include both passenger and commercial vehicles and in several of our markets we also sell heavy-duty trucks.
Our retail brands
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Since 2022 we are operating one of Finland’s largest automotive retail businesses under the Hedin Automotive and Bavaria trademarks. Representing 17 automotive brands, we hold a leading market position on the Finish market.
In 2023, Hedin Automotive’s operations grew into a truly nationwide retail presence through the acquisition of Delta Auto with 13 dealerships in 12 cities, adding six new brands to the portfolio: Alfa Romeo, Fiat, Jeep, Maxus, Mitsubishi, as well as Kia – one of the most popular car brands in Finland.
Hedin Automotive also grew with Ford in 2023, by acquiring Auto Oy Vesa-Matti in Pori on the west coast of Finland. With the addition Auto Oy Vesa-Matti, Hedin Automotive represents Ford presence at six locations in Finland and the company’s Ford business corresponds to 30% share of total Ford sales in the country.
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In the Netherlands we are one of the largest retailers in the country both in terms of market coverage and brands represented, with a comprehensive offer to both private and corporate customers. This includes everything from private and business leasing and sales of new and used vehicles to financing and insurance solutions, aftermarket services and spare parts.
Our market-leading position was significantly reinforced in 2023 when the dealer groups Renova and Janssen Kerres were acquired.
In addition to some 70 full-service dealerships, we also operate a number of standalone body and paint workshops around the Netherlands.
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Our presence in Luxembourg was established in 2023 through the acquisition of the Mazda activities of car retailer Garage Pirsch in Luxembourg, Luxembourg. This meant that Hedin Mobility Group entered the Luxembourg market for the first time, expanding the number of countries with local operations to 14 and completing the Group's Benelux presence with market-leading retail operations in the region through the Hedin Automotive trademark in Belgium, Netherlands, and Luxemburg.
With the expansion of Garage Pirsch’s activities, we also grew with Mazda, which we are also representing in Finland, with sales rights to the brand in the country Luxembourg.
Further, Hedin Automotive in Luxembourg will become the third INEOS Grenadier showroom in the Benelux and thus the very first in Luxembourg.
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Brands
In East Central Europe our retail activities are operating under the Motor-Car trademark. Motor-Car provides an end-to-end offer in passenger cars, trucks, and buses through an extensive dealer network comprising 17 dealerships in Slovakia, Hungary, and the Czech Republic.
In addition to its leading retail position, Motor-Car also operates an extensive aftermarket business in major cities in the region.
In Slovakia, Motor-Car is a market-leading retailer of Mercedes-Benz and KIA.
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In East Central Europe our retail activities are operating under the Motor-Car trademark. Motor-Car provides an end-to-end offer in passenger cars, trucks, and buses through an extensive dealer network comprising 17 dealerships in Slovakia, Hungary, and the Czech Republic.
In addition to its leading retail position, Motor-Car also operates an extensive aftermarket business in major cities in the region.
In Hungary, Motor-Car is a significant automotive retailer, representing KIA, Mercedes-Benz, Opel and Volvo.
Brands
In East Central Europe our retail activities are operating under the Motor-Car trademark. Motor-Car provides an end-to-end offer in passenger cars, trucks, and buses through an extensive dealer network comprising 17 dealerships in Slovakia, Hungary, and the Czech Republic.
In addition to its leading retail position, Motor-Car also operates an extensive aftermarket business in major cities in the region.
In the Czech Republic, Motor-Car represents Mercedes-Benz and Opel at four locations.
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Brands
In Germany we operate KW Autohaus, a retailer of new and used Dodge and RAM in Bremerhaven. The ambition is to create a 360o American automotive hub in Bremerhaven: a flagship offering end customers all products and services provided by the Klintberg & Way Group.
Our German retail activities was significantly expanded in August 2023, when we acquired Torpedo Gruppe, one of the oldest and largest dealer groups in the country. Torpedo Gruppe provides an end-to-end retail offering to private and corporate customers, with sales of new and used passenger cars, commercial vehicles and trucks, car rental, insurance and financing solutions, as well as a complete aftermarket business.
Torpedo Gruppe represents Mercedes-Benz, smart, Hyundai, Land Rover and BYD with presence at 21 locations in six German states.
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